Yoonyoung is a PhD student majoring in Tourism and Hospitality management at the Fox School of Business, Temple University. Her research focuses on tourist demand analysis, hospitality financial analysis, as well as sustainable tourism. With a solid education background in tourism, economics, and statistics, she investigates research questions in the tourism and hospitality industry and offers unique insights and perspectives. She brings three years of industry experience from various consultation programs, particularly in tourism planning projects in South Korea.